10.11.2026
Capsules, tablets, gummies or powder: how the format sets your minimum order
The format you choose for a supplement decides more than how it looks on the shelf. It sets your minimum order quantity, the packs you can use and how much stock you commit to before your first sale. Supplement Factory publishes its minimum order quantities for every format, so here is how they compare.
Minimum order quantities by format
| Format | Minimum order quantity |
|---|---|
| Capsules (bulk, pots or pouches) | 25,000 capsules |
| Capsules (blister packs) | 300,000 capsules |
| Tablets (bulk, pots or pouches) | 25,000 tablets |
| Powders (bulk) | 200 kg |
| Powders (tubs, pots or pouches) | 200 units |
| Sachets and stick packs | 50,000 |
| Gummies | 300,000 gummies |
| Softgels | 300,000 softgels |
| Licaps, Duocaps and beadlets | 500,000 capsules |
| Tinctures and sprays | 10,000 bottles |
The full table, by pack type, is on the MOQs page.
Capsules and tablets: the lowest entry point
At 25,000 units, capsules and tablets are the easiest formats to start with. A run of 25,000 capsules fills around 416 pots of 60, so a brand can test a product with a modest first order. Both formats pack into pots and pouches, and capsules can also go into blister packs at a higher minimum.
Powders: priced by weight, packed by the unit
Powders are ordered by weight in bulk, from 200 kg, or by finished unit in tubs, pots and pouches, from 200 units. Single servings in sachets or stick packs start at 50,000. Powders suit sports nutrition and any product with a serving too large for a capsule.
Gummies and softgels: higher volumes
Gummies and softgels start at 300,000 units. That is a bigger commitment, so these formats usually suit brands that already know their sales volumes, or that are adding a second format to a product that sells.
Specialist capsules and liquids
Licaps, Duocaps and beadlets are specialist capsule formats with a minimum of 500,000. Tinctures and sprays start at 10,000 bottles.
How to choose
Start from your customer and your budget, not the format. Work out how many units you can sell in a realistic first period, then pick the format whose minimum fits that number. If the product you want sits above your budget, a lower-minimum format can prove demand first. How supplement MOQs actually work explains why minimums exist, and a quote is the quickest way to price your exact product.
Questions and answers
Which supplement format has the lowest minimum order?
Capsules and tablets, from 25,000 units in bulk, pots or pouches. Powders in tubs, pots or pouches start at 200 units.
What is the minimum order for gummies?
300,000 gummies.
Are timings fixed?
No. Timings depend on the availability of ingredients, packaging and a production slot, so they are agreed for each project.
