Vitamin D – The New Best Seller

Vitamin D is now the UK’s most popular single food supplement as sales of vitamin D supplements increased by 7% in 2018. According to Mintel, around 33% of supplement buyers and consumers chose to purchase vitamin D supplements, followed closely by vitamin C at 27%. Around £442 million was spent on vitamins in 2018 within […]



Asian countries barely consume half the recommended daily intake of calcium

Within China, India & Indonesia, Asia’s most populous countries, the average intake stands at around 338mg per day. This is far below the recommended daily intake of 1,000mg. Other Asian countries have a similarly low calcium intake ranging between 175mg to 500mg per day.

Should Children Take Vitamin Supplements?

According to the Deparment of Health, parents should provide vitamin supplements for children between the ages of 6 months and five years. Children should be consuming vitamin A, C and D supplements, as well as calcium government advice says.

Supplement Trends Predicted For 2018

With changes in supplement trends depending on super-foods, research and coverage in the media, we look into trends predicted in 2018 and how you can product a high quality product to keep up with increasing demand.

NovaSol Curcumin from the future

In today’s society, superlatives are used in conversation as commonly as curry is consumed in India. Refreshingly though, what I am about to introduce to you is every inch super and nothing like common.

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