The demand for gelatin capsules/HPMC capsules for oral consumption has risen considerably due to its universal use without any fillers. In 2014, around 10%-15% of the USA’s supplements and medications were launched in capsule form, compared to just 5% in 2007.
With plant based protein or vegan protein on the rise due to lactose intolerance and dietary preferences, we look at how protein alternatives are becoming increasingly popular.
Private label meal replacements have grown consistently since their commercial inception in early 1970. Though at this time they were not modified specifically for weight loss and health benefits, they were used primarily in hospitals and nursing homes. Today’s private label meal replacements are steering towards more ‘healthy’ and ‘natural’ and offering more within each sachet. A key driver in the market are the added health benefits; a multitude of vitamins, minerals and antioxidants are included to help prime the body for its desired result.