Between 2000 and 2017, retail sales of nutritional vitamins have more than doubled from $17 billion to over $36 billion. 52% of Americans state now that they take a form of dietary supplement, with over 65% of the UK public saying the same thing.
The term “healthy” changes its meaning depending on fashion, celebrity trends and generation within society. Only a decade ago, healthy was related to the term “skinny” and you were unhealthy if you were overweight or if you had a visible condition.